August 23, 2006

A little self serving, but I couldn’t help it…

Filed under: — scheyney @ 7:58 pm

As the VP of Marketing and Business Development for AccuQuote , we’re doing some things to improve our customer service that most companies should be doing. A novel idea that big companies typically don’t think about… we’re asking our customers what they think of us!

 It started with a blog post at AccuQuoteBlog.com , and then was followed up by emailing the post to all of the AccuQuote customers. The response was overwhelming. We had plenty of people who loved every aspect of our service as well as people who were frustrated by either our service or the overall life insurance process in general, as well as every response in between.

 We made sure that we responded within 1 business day to everyone who took the time to give us feedback. In addition, we took the suggestions and are now working on the plans to turn the feedback into the action needed to improve some of our service shortfalls. Every business can improve and AccuQuote is no different. The difference is that AccuQuote has created the dialogue with our customers in order to improve what matters to our customers the most!